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Sales Training

    13 Reasons Your Credit Union Stinks at Selling: Part 2

    When organizations struggle with, or as we have put it, stink at selling there are generally a few critical things that are just not...

    13 Reasons Your Credit Union Stinks at Selling: Part 1

    From time to time, I hear this question asked by credit union executives… “Is selling really all that important?” This is a valid question,...

    Uncover Financial Anxiety to Increase Deposits, Loans and Loyalty!

    It’s no secret the pandemic has dramatically increased emotional and especially financial stress for many Americans. Prior to the coronavirus, many consumers had few...

    8 Sales KPIs Every Credit Union Should Be Measuring

    Many years ago, I remember sitting in a meeting led by our team’s Senior Vice President where he was discussing his vision for our...

    What Don’t You Know About Your Customer?

    I’m Your Customer and You Don’t Know Me In our work with banks, we still hear some employees asking the wrong question: “What product or...

    Do You Have an Ailing Sales Culture? Fix It with a Relationship Selling Culture

    Many Bank and Credit Union Sales Cultures Could Use a Makeover Have you noticed customers and members aren’t responding like they used to and...